Moving on to the first of the ten points.
Australian hardware prices
Apple's local hardware pricing is often similar to its US pricing, but not always. Take the Mac Pro announced yesterday. In the US, the machine will cost you $US2999 or $3090 in Australian dollars. In Australia, that same machine will set you back $3999. Even if you add GST to the US figure, there's $600 unaccounted for and a lot of extra money coming out of Australian pockets.
This too perked my interest. Why is the Mac Pro $1,000 dearer? Well there are a few reasons:
- GST: Add an extra 10%, AU$300, to the base cost.
- Shipping: "Assembled in the USA" doesn't do favours to those who live in closer proximity to Asia where the parts are originally manufactured. It will have to make a trip from Asia to the US and back to get into Australian buyers hands.
Looking at the Mac Pro; it is not made for common consumers. This is very much a product only for the professional market. It will only be made in small numbers likely with smaller profit margin percentage compared to Apple's other mass market items.
The individual hardware parts, CPU & GPU, will be more expensive retail than the entire Mac Pro. No definitive breakdown costs have been made as yet.
I am interested to see the breakdown of the difference but I do not buy the theory of the over-than-necceary inflation just because 'they can'.